Blog posts about “Research”

Bueno Beauty: naturally-derived beauty

As consumers seek out plant-based and more sustainable beauty products, we’ve explored one company’s quest for naturally-derived innovation

Gender – how brands can adapt to changing attitudes

From the music industry to social media influencers, the issue of gender is being challenged.

New survey: Gender in Beauty Marketing

Gender – who needs it? We’re asking how different attitudes to gender are changing expectations of brands

The Beauty Collaborative

A new initiative to explore trends and issues influencing brands across the beauty industry

Putting the ‘Me’ into Cosmetics – the rise of personalisation in beauty

Personalisation is moving from niche to normal.

The rise of Male Beauty

Two by Two’s new report explores new behaviours and opportunities in male grooming – arguably the last bastion of the beautycare industry

Face off

The male grooming market is still one of the fastest growing consumer categories, and we’re asking leading beauty and wellbeing experts, marketers and influencers to share their views via a short survey.