Nice Pad
The Pavilion of Art & Design, now known as PAD, has become the must-see annual event during Frieze week in London.
Taking over most of Berkeley Square, this glamorous exhibition attracts visitors and galleries from all over Europe and the rest of the world – anyone who has an eye for the latest in contemporary furnishings and art.
And here at Two by Two, we’ve been working closely with the organisation for many years, designing their logo, website, graphics and more. The big news this year is that PAD are celebrating their tenth anniversary, to mark the occasion we created a celebratory logo, complete with a silvery number 10. And we’ve also implemented a 360 degree turnaround on the show’s colour scheme, from black to white… all of their collateral, including tickets, invitations, tent graphics and adverts – everything has turned pure white.




